About a couple of weeks ago, I shared with you guys an interview I had with a successful local PR gal, Ashley Small. I asked her if she could all give us some advice and tips on how to attract media like she does. Who would know PR best than someone who is successful at it, right?
So here'
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There is no doubt that social media has revolutionized the ways businesses and individuals communicate, interact, and share information these days.
A single tweet by an unsatisfied customer can reach the higher executives in a giant corporation, which was previously impossible to reach by oth
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YouTube is no doubt the biggest video sharing site out there...but not only that, it is also, the second largest search engine next to Google.
This is the final part of our Video Marketing 101 for Newbies and if you got to this post without seeing the first two parts, see the links below:
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On the first part of my Video Marketing 101 for Newbies Series, I discussed why you should incorporate Video Marketing into your marketing strategy as well as the materials that you need in order to create your video.
See, according to studies conducted by Forrester, Omniture, and other scient
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Videos are one of the hottest marketing venues right now. In fact, if you have not incorporated video marketing or video blogging into your social marketing plan, then you are probably missing out on the benefits of what this channel can offer you.
Let me just say that video is a traffic driv
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Who could use some blog makeover this year?... After months of wanting to actually execute a blog makeover contest, I'm finally launching it! Yes, my birthday is coming up this week (February 3rd) and I'm giving back in cooperation with our good partner WooThemes who is actually sponso
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Marketing Funnel...Yes, my friends, that's an English term. Before you think that I have totally gone crazy with this term or my blog has turned into some kind of recipes/cooking blog, let me explain to you what a marketing funnel is.
As always, in defining some terms, I like to keep it simple.
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Wow! It's only 28 days till Christmas. Where did this year go? The Christmas season is the busiest time for most businesses, especially the retail ones. If you're a business that falls into this category, don't let the busy-ness slip your to-do list of getting gifts for your loyal
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So it seems that these days, you can make money off of anything and everything!
The economy is still hurting but despite that fact, there are still people that are prospering during these difficult times. What's the difference?
Three things that I could think of:
1. They made a decisio
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A famous saying that applies to every area in life goes something like this: "If you fail to plan, you plan to fail." Could this be true in business as well? Absolutely!
Sales and Marketing seem to be a rocket science to home-based business owners or start-ups entrepreneurs, especial
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